A video distribution engine for teams that need speed without chaos.
Rushly takes approved video assets and turns them into platform-ready outputs—reliably, repeatedly, and at scale.
Normalize once. Slice many times.
BUTTONS
The hard part isn’t creating video.
It’s deploying it at scale.
Most teams already have finished, approved video.
What breaks down is everything after that:
- Manual resizing and re-exports
- Inconsistent formatting across platforms
- Office-by-office or market-by-market variants
- Last-minute errors, missed details, and rework
Rushly exists to remove that friction.
WHAT RUSHLY DOES
Rushly is a production and distribution engine.
Not an editor. Not a creative studio.
You bring the finished master.
Rushly handles the rest.
From a single approved video, Rushly generates structured, platform-ready outputs—fast, predictable, and traceable.
No guessing. No fragile workflows.
HOW RUSHLY WORKS
1. Drop in the approved video
Rushly accepts finished broadcast-origin masters. No creative changes required.
2. Normalize once
The video is standardized into a clean working format that becomes the source of truth.
3. Slice many times
Rushly produces platform-specific outputs—shorts, longform, office variants—using deterministic rules.
4. Publish Pack out
Everything is delivered in a structured Publish Pack, ready to upload.
WHO RUSHLY’S FOR
Built for teams that care about reliability.
Rushly is designed for organizations that:
- Deploy video across multiple platforms or offices
- Value consistency over novelty
- Need repeatable results, not heroics
Common use cases include:
- Multi-office professional services firms
- Franchise or location-based brands
- Internal comms and corporate marketing teams
- Founders who want leverage without overhead
WHY RUSHLY’S DIFFERENT
Designed for real-world operations.
Most tools optimize for creators.
Rushly optimizes for deployment.
- Deterministic, auditable workflows
- Clear inputs and outputs
- Failure-resistant execution
- Built to scale without increasing cognitive load
Rushly doesn’t try to be clever.
It tries to be boring in the best possible way.
UNDER RUSHLY’S HOOD
Powered by Smelt engine
Rushly runs on Smelt engine, a deterministic automation core designed for production-grade media workflows.
Smelt combines AI-informed decisions with rule-based execution—so results are explainable, repeatable, and trustworthy.
Ship video without the mess.
If you already have approved video and need to deploy it faster—with fewer mistakes—Rushly can help.
Rushly is a Catalyst19 product.
Built for teams who value calm, speed, and trust.